Swinton
Colonnade Company Information
About
The Swinton Colonnade Company
Until Swinton came along, finding insurance wasn't easy. By the
economic boom of the late 50's, when cars became affordable, demand
grew for an insurance provider that was more accessible to the general
public.
It
was in 1957 that Swinton started to recognise the needs of the public
by opening the first Swinton branch in Salford, beginning a new
way of buying insurance.
Awareness
of Swinton started to grow rapidly, through increased customer recommendation
and their high street presence. However they needed to reach a wider
audience.
Another
milestone in bringing insurance into the public arena was being
the first car insurer to advertise on TV. Due to this success they
rapidly expanded in the North West of England to cope with demand.
With
the increasing availability of insurance technology systems, they
became one of the first car insurers to use a computerised quotation
system and computerised all their customer records. This improved
efficiency and gave them the opportunity throughout the 1980's to
expand their branch network to the national presence they have today.
The
early part of the 90's saw Swinton become a wholly owned subsidiary
of Sun Alliance, now known as Royal & Sun Alliance.
By
the mid 90's they had begun to trade electronically with all their
major car insurers. They opened their first national Telesales/Servicing
Centre and introduced a freephone quotation line that linked all
their branches to the call centre.
In
May 2001 Swinton was bought by La Mutuelle Du Mans Assurance (MMA),
a French Insurer. They trade independently in the UK along with
their sister company MMA UK, from this a stronger Swinton emerged.
Their business plan is constantly being reviewed and updated as
they continue to develop their investment programme. They have already
changed not just the look of Swinton, but also the customer's experience
of Swinton. They have introduced a new corporate identity, corporate
wear for all their advisors and a new customer friendly environment
in all branches, with retail systems, to take them well into the
new millennium.
In May 2002 Swinton acquired Colonnade Insurance Brokers and became
Swinton Colonnade. This merger makes Swinton Colonnade the biggest
insurance broker on the high street, with branches covering 90%
of the UK.
With
continuous investment in their people, their service levels, their
range of insurers and products, together with their ability to keep
pace with a very dynamic market, they will secure their future as
Swinton Colonnade..
Swinton
is a member of the General Insurance Standards Council.
Swinton
Car Insurance
Swinton
Specialist/Performance Car Insurance
Swinton
Taxi Insurance
Swinton
Motorcycle Insurance
Swinton
Caravan Insurance
Swinton
Motor Caravan Insurance
Swinton
Commercial Property Insurance
Swinton
Business Insurance
|
