Tesco
Supermarket Company Information
About
The Tesco Retail Company
This year, sales in Tesco’s core UK market have grown by 18.7%
on a 53 week basis and underlying operating profits are up 21.9%,
reinforcing their position as the number one food retailer in the
UK.
Number
of stores
In the UK Tesco opened 64 new stores this year adding a further
1.8 million sq ft. The total number of stores in the UK, at the
year end is 1,878 which includes 910 T&S stores.
Four
store formats
Tesco tailor their stores to meet their individual customers’
needs. The Tesco portfolio of stores: Extra, Superstore, Metro and
Express all provide a different shopping experience for their customers,
whilst offering the same outstanding value.
Store
development
Tesco listen to customer and staff feedback to continually improve
their stores. This year their UK development plan has seen refresh
and extension programmes, tailored to local customer requirements
and improve nearly 100 stores.
Staff
Their people share in their success. In February 2004 over 45,000
Tesco staff across the UK celebrated £110 million payout as
the two Save As You Earn share schemes matured.
Customer
loyalty
Clubcard is the UK’s most popular loyalty scheme. During the
year, Tesco sent out over £360 million in vouchers and coupons,
customers can also collect AIR MILES with Clubcard and 242 million
AIR MILES have been issues this year. Clubcard holders can collect
points at over 5,000 UK outlets including Dolland & Aitchison,
Marriott hotels and gas & electricity provider Powergen.
Tesco
own-brand
Tesco have an inclusive offer catering for all tastes. This year
saw the tenth anniversary of the launch of their Value brand and
prices today are cheaper than a decade ago. They have also extended
their Finest range and now stock over 1,200 products. Over 37% of
all customers buy both Finest and Value products.
Tesco
sell for less
Over the past year, Tesco have invested over £200 million
in price cuts and each week they check over 10,000 prices to make
sure no one sells for less.
Non-food
An integral part of their four part strategy is to be as strong
in non-food as in food. Tesco continue to expand their non-food
offer in Extra stores, Superstores and through Tesco.com to provide
the choice, value and convenience their customers expect from Tesco.
The Tesco Strategy
The Tesco strategy is for long-term growth, and focuses on four
elements:
Core
UK business
The UK remains their core market. Their strategy of providing exceptional
value and choice for customers ensures that they continue to grow
market share. Tesco have four store types: Extra their hypermarket
destination shopping offer; Superstores; Metro their town centre
and city centre stores; and Express their convenience offer.
Non-food
business
Tesco now have a 6% market share. Their goal is to be as strong
in non-food they are in food. Their non-food offer encompasses electrical,
home entertainment, clothing, homeshop, cookshop and, in their largest
stores, white goods.
Retailing
services
As customers' shopping habits change, Tesco change and respond by
providing new products and services. Their e-commerce business has
grown rapidly. They are the worlds largest grocery e-tailer and
operate their system in some international markets. Both tesco.com
and Tesco Personal Finance demonstrate their ability to extend the
Tesco brand. They have also expanded their telecoms offer by launching
Tesco Mobile in partnership with O2 and their Home Phone service.
International
Tesco has successfully opened up new growth markets in Central Europe
and Asia. The proportion of total Group space outside of the UK
was 49% at the 2003/2004 year end. Tesco now operate in the Czech
Republic, Hungary, Poland, Republic of Ireland, Slovak Republic,
Turkey, Japan, Malaysia, South Korea, Taiwan, and Thailand.
Tesco.com is operated by Tesco.com ltd, (registered company number
3942522).
Registered
Office:
Tesco House,
Delamare Road,
Cheshunt,
Herts.
EN89SL
Tesco
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